The Complete Graphic Designer, Chapter 2

Processes

The designer's process is one of the key to element of creating good developed design. The chapter takes the reader through start to finish of the design process. The chapter give the reader strategies to succeed as designer. The chapter discusses ways to improve a designer's foundations and create a better understanding how to approach design solutions.

The chapter has a couple main sections that ground their argument. the first section talks about Research. Research a key role in understanding how to go about coming up with a solution for that design problem that's in front of you. In a nutshell, the the section talks about the role and what to do when going about research in design.

The next section is about the design brief. It talks about the strategies that is involved with creating a design brief. The brief should help designers and the client see the vision of the solution to their problem. The section talks about ways to conceptualizing and and create a brief that explains the look and feel of the direction that the designer is about to embark on.

This leads into the discussion of developing s concept. The brief describes the look and feel in woods. The concept phase allows the designer to create the visualization of the what the brief is. The counties to define the look and fell of the solution that is not all the way developed that this state.

The next part is selling your ideas. This is the pivotal point where the designer explains to the client what they have to do to create the solution for the client's design problem. Selling you ides take all parts up to this point to explain what they need. The presentation should be clear and concise. There is a part that the book goes into in much detail about print materials. Print materials create a physical attachment of what the designer is doing for the client.

The last section is a short. it briefly discuses that recording process. The keep yourself organized through the process to achieve your goals better.

All in all it is a discussion that has been talked about throughout the design degree. Some section were not explained all that well in in the beginning of the degree. As I read this it was a more of a brief detailed analysis of the process of design.